WE LOVE GAMES.
That’s where GGWP comes in.
We GET gamers because we ARE gamers.
It is this knowledge and insight that allows us to speak to gamers natively and connect them with brands through engaging content and activations.
It is that love and passion for games which makes gamers such an interesting demographic. The meteoric growth in the popularity of gaming has seen it move from a hobby relegated to basements and arcades, to taking centre stage as the dominant media industry globally. Due to the incredibly fast growth of the industry, very little is known about what makes gamers tick; their habits, their passions and who they are.